1950 Vintage Hawaii Aloha Week Advertisement:

Just three days after I wrote about Waikiki’s Aloha Festivals (formerly called Aloha Week), I was on vacation in the U.S. Mainland and bought this piece of Hawaii history at an antique shop.  It ran in an October issue of Holiday Magazine.  Based on my research, I am 99% certain that the year of publication was 1950.

1950 Vintage Hawaii Aloha Week Ad

Fun facts about this ad:

  • According to the ad, travel options to Hawaii included a 4.5 day cruise or a 8.5 hour flight (from the U.S. West Coast).
  • This ad ran 9 years after the bombing of Pearl Harbor and 9 years before statehood.
  • The guy holding the pineapple and wearing the straw hat was Don the Beachcomber (founder of the International Marketplace).
  • 1950 was the 5th annual Aloha Week celebration.


1950 Hawaii fun facts:

  • Diamond Head crater opened to the public.
  • President Harry S. Truman visited the Territory of Hawaii.
  • Hawaii’s population was barely less than 500,000.
  • Duke Kahanamoku served as Sheriff of Honolulu.
  • Hawaii constitution was adopted in anticipation of statehood.




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